Denmark has been a pioneer of clean energy for decades, with a focus on moving away from fossil fuel-reliant energy systems to green technologies that mitigate greenhouse gas emissions. Founded in 2018, Danish power trading company Yggdrasil Commodities takes a solid, data-driven approach to this national thrust, passionately propelled by its deeply rooted entrepreneurial spirit.
“Yggdrasil has vast experience in trading electricity in markets with increasingly renewable generation. We are a one-stop shop for power generators to sell their generation, via our company. This gives the companies that generate power a fixed income per kilowatt-hour — thus, it also gives them peace of mind,” co-founder and CEO Soren Agersbaek Jensen said.
The company’s expansion into the Japanese market boosts the dynamic data-driven deployment of renewable energy — such as offshore wind and solar power — across an array of industries.
Jensen explained: “The basic strategies are weather-dependent and, very simply speaking, a solar plant or wind farm does not know where it is based; it reacts to the weather that is there. This makes the strategies, in their simplest form, data-driven and enhanced with our own analytical framework. Of course, there are also country-specific impacts based on the regulations and production mix; this is where our team in Tokyo is contributing valuable resources.”
Yggdrasil has vast experience in trading electricity in markets with increasingly renewable generation. We are a one-stop shop for power generators to sell their generation, via our company.
Soren Agersbaek Jensen, Co-founder and Chief Executive Officer of Yggdrasil
In 2022, Yggdrasil opened its office and trading facilities in Tokyo, further solidifying its activities in the Japanese market, especially in conjunction with the expansion of the European Energy Exchange into Japanese power futures.
“Japanese culture and tradition require relationships in business, which is more than just a profitable transaction between companies. Our expansion into the Japanese power market predates the activity of EEX in Japan. We identified the need of managing physical power from renewables by market specialists in Japan. Having experience from the European context, where this need has been since the inception of large-scale wind turbines a few decades ago, we saw the requirement in Japan arising with the quick expansion of solar and wind in Japan. However, the move of EEX to enter Japan confirms and amplifies our strategies in Japan. We’ve established ourselves physically, and are there to stay,” Jensen said.
