A Conversation with Travelodge Hotels Asia’s Chief Operating Officer, Pinky Lam
As the world embraces the joy of exploration, Travelodge Hotels Asia is welcoming guests and driving innovation across Asia’s diverse hospitality industry.
Speaking to Bridges, Pinky Lam, Chief Operating Officer of Travelodge Hotels Asia, delves into the transformative journey of her career, the exciting future of hospitality and Travelodge Kyoto Shijo Omiya, the latest addition to the group’s Japan portfolio.
Beginning a Journey in Hospitality
Pinky’s introduction to the hospitality industry began over two decades ago, shortly after receiving her undergraduate degree. Starting her career in a hospitality management training program at a prestigious hotel in Hong Kong, she spent years honing her skills in various departments.
Over the next eleven years, she grew with the company, gaining invaluable experience in operations, sales and management. Her journey then took her to Macau, where she further advanced her career before taking a brief hiatus to focus on personal growth.
In 2017, Pinky joined Travelodge Hotels Asia as the first General Manager of its inaugural hotel in Hong Kong, marking the beginning of an exciting chapter in her career.
Her ability to blend operational excellence with strategic sales initiatives enabled her to thrive in a competitive industry, leading her to take on more significant responsibilities, including overseeing multiple properties across Asia.
Navigating Recovery
The pandemic presented unprecedented challenges for the hospitality sector, prompting a re-evaluation of strategies and operations.
“Before the pandemic, our hotels were continually expanding however, in 2020, we faced significant setbacks, with no openings,” says Pinky.
“As travel resumed, we noted a remarkable recovery, with the company not only returning to pre-pandemic levels, but surpassing them in some of our key regions.”
This successful recovery lay in adapting to changing consumer behaviors. Travelodge Hotels Asia focused on offering affordable, clean and comfortable accommodations in prime locations, catering to the rising demand for convenience among travelers.
With an emphasis on local experiences, the brand has garnered attention from a diverse clientele; from budget-conscious travelers to those seeking unique cultural experiences.
Standing Out in a Competitive Market
As the hospitality landscape continues to evolve, competition is fierce. Travelodge Hotels Asia differentiates itself by being a single-brand hotel chain focused on the mid-scale segment.
“While many international chains operate multiple brands, we pride ourselves on being a unified brand offering a consistent experience,” Pinky explains.
This focus on localization – hiring local teams and integrating into community cultures has fueled Travelodge Hotels Asia’s growth. By employing a diverse team, this mix of talents brings a fresh perspective to hotel operations, ultimately enhancing guest satisfaction.
Embracing Travel Trends
Post-pandemic travel trends indicate a shift towards experiential journeys.
“Travelers are increasingly seeking freedom and flexibility,” says Pinky. “With a growing preference for local food experiences and cultural immersion over traditional tourist activities, we aim to facilitate this movement by providing Travelodge Hotels Asia guests with insights into their surroundings.
With a growing preference for local food experiences and cultural immersion over traditional tourist activities, we aim to facilitate this movement by providing Travelodge Hotels Asia guests with insights into their surroundings.
Pinky Lam, Chief Operating Officer of Travelodge Hotels Asia
For budget-conscious travel, Travelodge Hotels Asia offers competitive rates while maintaining quality service, ensuring guests feel secure and valued during their travels.
Expo 2025 Osaka
With significant events like the Osaka Expo this year, Pinky is optimistic about the future.
“The Osaka Expo will attract visitors from around the globe, benefiting the Kansai area and in turn creating increased demand for Travelodge Hotels Asia hotels,” says Pinky.
“My journey has been a continuous learning experience and as Travelodge Hotels Asia eyes new markets in the Philippines, Indonesia and beyond, I am excited about the future.”
Evolving expectations
The strategic direction of Travelodge Hotels Asia offers valuable lessons in resilience, adaptability and the importance of embracing change. With a vision for a bright and inclusive future, Travelodge Hotels Asia intends to make a lasting impact in the world of hospitality.
Travelodge Kyoto Shijo Omiya
Nestled in the lively Nakagyo Ward, Travelodge Kyoto Shijo Omiya places guests at the center of Kyoto’s rich heritage, offering immediate access to both traditional attractions and modern amenities.
Whether visiting ancient temples or indulging in Kyoto’s famed culinary delights, everything guests need is just a short stroll away.
Excellent at all the essentials
Guests can stay connected with the world at Travelodge Kyoto Shijo Omiya. High-speed WiFi and 24/7 support are available to help guests explore the historic city.
Conveniently located just steps from Omiya Station, guests have easy access to public transport, as well as being within walking distance of:
- Nijo Castle. Kyoto’s UNESCO World Heritage site.
- The vibrant Nishiki Market, where guests can savor the essence of local culture and cuisine.
Thoughtfully designed rooms prioritize comfort and practicality, making them ideal for both short getaways and extended stays.
Guests can enjoy the convenience of a self-service laundromat and a social area to relax and unwind, ensuring a seamless and enjoyable stay. Whether in Kyoto for business, leisure or an extended visit, Travelodge Kyoto Shijo Omiya offers a stress-free experience in a city rich in history and traditional culture.
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SPECIAL OFFER :
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