The ASEAN-Japan Centre (AJC), led by Secretary General Kunihiko Hirabayashi, is a key player in strengthening the economic relationship between Thailand and Japan. In this conversation, Hirabayashi and Mr. Julius Tan Gonzales, Programme Associate at the Research and Policy Advocacy Team, explores areas of cooperation, including Japan’s major investments in Thailand’s manufacturing, green energy, and technology sectors. He also highlights the AJC’s efforts in promoting new opportunities in renewable energy, sustainable tourism, and the Bio-Circular-Green Economy (BCG) Economy, all of which contribute to Thailand’s growth and its strategic importance within ASEAN.
Bridges: What are the most significant areas of collaboration between Thailand and Japan today?
Hirabayashi: Thailand and Japan have a dynamic partnership that extends across various sectors. Particularly, the five-year joint action plan for 2022-2026 outlines key collaborations between the two countries. Japan is a significant investor in Thailand, with around 6,000 Japanese companies operating there. The “Thailand-Plus-One Strategy” allows Japanese companies to extend their supply chains to neighboring countries.
Julius: I would add that the vast number of Japanese firms in Thailand has made Japanese foreign direct investment a driving force in key industries like automotive, petrochemicals, and electronics. Japan’s investments continue to be crucial in enhancing Thailand’s role in the regional supply chain, especially as it pushes for more sustainable and tech-driven industries.
Where do key opportunities lie for Japanese businesses in Thailand, and how is the ASEAN-Japan Centre facilitating these partnerships?
Hirabayashi: Thailand offers many opportunities for Japanese businesses, particularly in the automotive, electronics, and renewable energy sectors. The Long-Term Resident (LTR) visa offers great potential for skilled professionals, remote workers, and investors.
Julius: As part of the ASEAN-Japan Centre’s strategy, we are continuously supporting Japanese businesses looking to expand in Thailand, particularly in sectors aligned with Thailand’s “Thailand 4.0” vision. With the country focusing on high-tech industries, including electric vehicles and green technologies, the ASEAN-Japan Centre is playing a pivotal role in facilitating partnerships and investments.
How can Japan’s cooperation further support Thailand’s economic growth and role within ASEAN?
Hirabayashi: Thailand, as a founding member of ASEAN, has been integral to regional economic initiatives. Japan’s investments and cooperation in the development of Special Economic Zones and the Eastern Economic Corridor are vital to enhancing Thailand’s infrastructure and overall economic position within ASEAN.
Thailand and Japan have a dynamic partnership that extends across various sectors.
Kunihiko Hirabayashi, Secretary General of the ASEAN-Japan Centre (AJC)
Julius: I agree with Hirabayashi-san. Japan can also enhance Thailand’s competitiveness through investments in key industries, such as renewable energy, automation, and advanced manufacturing technologies. As we’ve seen with the BCG Economy model, Japan’s involvement in green technologies is crucial in driving Thailand’s commitment to carbon neutrality and fostering sustainable growth in the ASEAN region.
How can we further deepen the Japan-Thailand relationship?
Hirabayashi: Strengthening collaboration in research, development, and technology is key. Japan can support Thailand’s aspirations in advanced manufacturing and renewable energy, helping Thailand integrate these innovations into the wider ASEAN framework.
Julius: Further, fostering long-term collaborations in education and human capital development can sustain the momentum of Japan-Thailand partnerships. Programs like the KOSEN education system are already showing promise in addressing the demand for a skilled workforce capable of adapting to new technologies and global industry needs.
As part of the ASEAN-Japan Centre’s strategy, we are continuously supporting Japanese businesses looking to expand in Thailand, particularly in sectors aligned with Thailand’s “Thailand 4.0” vision.
Julius Tan Gonzales, Programme Associate at the Research and Policy Advocacy Team
How does the AJC envision the future of Japan-Thailand relations in the ASEAN context?
Hirabayashi: The future looks bright for Japan-Thailand relations. We are particularly focused on enhancing Thailand’s position in ASEAN by supporting its growth in areas like sustainable agriculture, green energy, and smart industries.
Julius: The future of Japan-Thailand relations within ASEAN is promising, particularly as Japan continues to assist Thailand in building regional trade and investment partnerships. The role of the ASEAN-Japan Centre will be crucial in this, as we continue to promote cross-border initiatives that align with Thailand’s economic development goals.
