
{"id":65973,"date":"2024-12-04T00:02:06","date_gmt":"2024-12-04T00:02:06","guid":{"rendered":"https:\/\/sms-bridges.com\/staging\/?p=65973"},"modified":"2024-12-04T02:47:46","modified_gmt":"2024-12-04T02:47:46","slug":"bridging-the-confidence-gap-the-role-of-ai-in-digital-innovation","status":"publish","type":"post","link":"https:\/\/sms-bridges.com\/staging\/bridging-the-confidence-gap-the-role-of-ai-in-digital-innovation\/","title":{"rendered":"Bridging the Confidence Gap: The Role of AI in Digital Innovation"},"content":{"rendered":"\n<p>At the <em>PropertyGuru Asia Real Estate Summit 2024<\/em>, Ornpaka \u201cTong\u201d Vudhikosit, Senior Industry Manager for Travel, Real Estate, and eCommerce at Google Thailand, took the stage to discuss AI\u2019s transformative potential. Highlighting Google\u2019s latest multimodal AI model, Gemini, Tong demonstrated how cutting-edge technology is reshaping consumer behavior and decision-making.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/bit.ly\/ares-17\" target=\"_blank\" rel=\"noreferrer noopener\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/12\/ARES-2024-Feature-17-photo.jpg\" alt=\"\" class=\"wp-image-65976\" srcset=\"https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/12\/ARES-2024-Feature-17-photo.jpg 1920w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/12\/ARES-2024-Feature-17-photo-300x169.jpg 300w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/12\/ARES-2024-Feature-17-photo-1024x576.jpg 1024w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/12\/ARES-2024-Feature-17-photo-768x432.jpg 768w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/12\/ARES-2024-Feature-17-photo-1536x864.jpg 1536w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/12\/ARES-2024-Feature-17-photo-747x420.jpg 747w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/12\/ARES-2024-Feature-17-photo-1493x840.jpg 1493w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/12\/ARES-2024-Feature-17-photo-150x84.jpg 150w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/12\/ARES-2024-Feature-17-photo-600x338.jpg 600w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/12\/ARES-2024-Feature-17-photo-696x392.jpg 696w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/12\/ARES-2024-Feature-17-photo-1392x783.jpg 1392w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/12\/ARES-2024-Feature-17-photo-1068x601.jpg 1068w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/a><\/figure>\n\n\n\n<p>\u201cAI is only as good as the data it\u2019s fed,\u201d Tong emphasized, underscoring the critical role of high-quality inputs. With Gemini, Google has been testing advanced generative capabilities by analyzing images, reasoning about visual information, and helping users bridge the gap between what they think they know and what they need to know to make confident decisions.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p><a href=\"https:\/\/bit.ly\/ares-17\" target=\"_blank\" rel=\"noreferrer noopener\">At the <em>PropertyGuru Asia Real Estate Summit 2024<\/em>, Ornpaka \u201cTong\u201d Vudhikosit, Senior Industry Manager for Travel, Real Estate, and eCommerce at Google Thailand, took the stage to discuss AI\u2019s transformative potential.<\/a><\/p>\n<\/blockquote>\n\n\n\n<p>Tong coined this dilemma the \u201cConfidence Gap,\u201d a growing challenge in today\u2019s information-saturated world, where 15% of Google searches daily are completely new. Three-quarters of consumers report difficulty trusting information, leading to a greater need for brands that inspire confidence.<\/p>\n\n\n\n<p>Tong outlined four ways AI can help bridge this gap: by enhancing knowledge, fostering creativity, enabling innovation, and being deployed responsibly. \u201cConsumers are looking for something they can trust,\u201d she said, emphasizing the value of industry respect and social proof in building stronger relationships.<\/p>\n\n\n\n<p class=\"has-text-align-center\"><strong><a href=\"https:\/\/bit.ly\/ares-17\" target=\"_blank\" rel=\"noreferrer noopener\">Learn more about how AI is shaping trust and closing the confidence gap. Watch the full video here.<\/a><\/strong><\/p>\n\n\n\n<p class=\"has-text-align-center\"><strong><a href=\"https:\/\/bit.ly\/ARES2024\" target=\"_blank\" rel=\"noreferrer noopener\">Don\u2019t miss out! Register for ARES 2024 to be part of the future of real estate.<\/a><\/strong><\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>At the PropertyGuru Asia Real Estate Summit 2024, Ornpaka \u201cTong\u201d Vudhikosit, Senior Industry Manager for Travel, Real Estate, and eCommerce at Google Thailand, took the stage to discuss AI\u2019s transformative potential. Highlighting Google\u2019s latest multimodal AI model, Gemini, Tong demonstrated how cutting-edge technology is reshaping consumer behavior and decision-making. \u201cAI is only as good as [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":65984,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"advgb_blocks_editor_width":"","advgb_blocks_columns_visual_guide":"","footnotes":""},"categories":[870,872],"tags":[871],"class_list":{"0":"post-65973","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-ares-2024","8":"category-keynote-speakers","9":"tag-ares-2024"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Bridging the Confidence Gap: The Role of AI in Digital Innovation - Bridges Magazine<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sms-bridges.com\/staging\/bridging-the-confidence-gap-the-role-of-ai-in-digital-innovation\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bridging the Confidence Gap: The Role of AI in Digital Innovation - Bridges Magazine\" \/>\n<meta property=\"og:description\" content=\"At the PropertyGuru Asia Real Estate Summit 2024, Ornpaka \u201cTong\u201d Vudhikosit, Senior Industry Manager for Travel, Real Estate, and eCommerce at Google Thailand, took the stage to discuss AI\u2019s transformative potential. 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