
{"id":63445,"date":"2024-09-26T00:04:20","date_gmt":"2024-09-26T00:04:20","guid":{"rendered":"https:\/\/sms-bridges.com\/staging\/?p=63445"},"modified":"2024-09-26T07:29:37","modified_gmt":"2024-09-26T07:29:37","slug":"mazda-mexico-driving-the-customer-experience","status":"publish","type":"post","link":"https:\/\/sms-bridges.com\/staging\/mazda-mexico-driving-the-customer-experience\/","title":{"rendered":"Mazda Mexico: Driving the customer experience"},"content":{"rendered":"\n<p>At the very heart of Mazda Mexico\u2019s success is its dedication to customer satisfaction.<\/p>\n\n\n\n<div><a href=\"https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-1.jpg\" class=\"td-modal-image\"><figure class=\"wp-block-image alignright size-full is-resized\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1000\" height=\"1000\" src=\"https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-1.jpg\" alt=\"\" class=\"wp-image-63452\" style=\"width:250px\" srcset=\"https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-1.jpg 1000w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-1-300x300.jpg 300w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-1-150x150.jpg 150w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-1-768x768.jpg 768w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-1-420x420.jpg 420w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-1-840x840.jpg 840w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-1-600x600.jpg 600w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-1-696x696.jpg 696w\" sizes=\"(max-width: 1000px) 100vw, 1000px\" \/><figcaption class=\"wp-element-caption\"><strong>Miguel Barbeyto<\/strong>, President of Mazda Motor de Mexico<\/figcaption><\/figure><\/a><\/div>\n\n\n\n<p>\u201cThe entire Mazda Mexico team, including our dealers and partners, relentlessly strives to deliver exceptional service to all of our customers,\u201d said Miguel Barbeyto, president of Mazda Motor de Mexico.<\/p>\n\n\n\n<p>This customer-centric approach has led to impressive results. Mazda Mexico\u2019s global sales have outpaced those of Mazda\u2019s operations in other countries such as Canada, with sales surging by 60% from 46,117 units in 2020 to 76,017 units last year.<\/p>\n\n\n\n<p>\u201cWe currently hold a 6% market share and we are one of the top 10 automotive brands in the highly competitive Mexican market,\u201d Barbeyto explained.<\/p>\n\n\n\n<p>\u201cOur strong growth is a testament to the deep affection and trust which our customers have for Mazda, and the loyalty we have cultivated across the country,\u201d he said. \u201cWe prioritize empathy, recognizing it as the foundation of the long-lasting relationships we enjoy with our customers.\u201d<\/p>\n\n\n\n<p>To enhance customer convenience, Mazda Mexico has streamlined processes across its dealership network.<\/p>\n\n\n\n<p>\u201cWe are constantly thinking of and implementing innovative ways to better serve our customers and their families,\u201d Barbeyto said.<\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"SUVs MAZDA\" width=\"696\" height=\"392\" src=\"https:\/\/www.youtube.com\/embed\/dqcAQ4ysnxI?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>\u201cAdvances in Mazda\u2019s digitalization processes today allow our customers to carry out the entire purchasing process from the comfort of their own home.\u201d<\/p>\n\n\n\n<p>Central to Mazda Mexico\u2019s philosophy is omotenashi: Japan\u2019s concept of selfless hospitality and heartfelt assistance. This mindfulness drives the company\u2019s approach within the Mexican market.<\/p>\n\n\n\n<figure class=\"wp-block-gallery has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-2.jpg\"><img decoding=\"async\" width=\"1200\" height=\"776\" data-id=\"63453\" src=\"https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-2.jpg\" alt=\"\" class=\"wp-image-63453\" srcset=\"https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-2.jpg 1200w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-2-300x194.jpg 300w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-2-1024x662.jpg 1024w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-2-768x497.jpg 768w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-2-649x420.jpg 649w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-2-150x97.jpg 150w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-2-600x388.jpg 600w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-2-696x450.jpg 696w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-2-1068x691.jpg 1068w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/a><\/figure>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-3.jpg\"><img decoding=\"async\" width=\"1200\" height=\"768\" data-id=\"63454\" src=\"https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-3.jpg\" alt=\"\" class=\"wp-image-63454\" srcset=\"https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-3.jpg 1200w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-3-300x192.jpg 300w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-3-1024x655.jpg 1024w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-3-768x492.jpg 768w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-3-656x420.jpg 656w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-3-150x96.jpg 150w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-3-600x384.jpg 600w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-3-696x445.jpg 696w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-3-1068x684.jpg 1068w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/a><\/figure>\n<figcaption class=\"blocks-gallery-caption wp-element-caption\">Mazda CX-90 and Nueva Mazda CX-70 | All photos and video: Mazda Motor de Mexico<\/figcaption><\/figure>\n\n\n\n<p>\u201cWe are a radically human-centric company and this sets us apart from our competitors,\u201d Barbeyto emphasized.<\/p>\n\n\n\n<p>\u201cWhile cutting-edge engines, innovative platforms and adaptive technologies are essential, modern technology must be inclusive. Since the earliest days of the company, we have focused on recognizing and paying close attention to the needs of our customers and collaborators.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-pullquote\"><blockquote><p>While cutting-edge engines, innovative platforms and adaptive technologies are essential, modern technology must be inclusive. Since the earliest days of the company, we have focused on recognizing and paying close attention to the needs of our customers and collaborators.<\/p><cite><mark style=\"background-color:rgba(0, 0, 0, 0)\" class=\"has-inline-color has-white-color\"><strong>Miguel Barbeyto<\/strong>, President of Mazda Motor de Mexico<\/mark><\/cite><\/blockquote><\/figure>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><a href=\"http:\/\/www.mazda.mx\/\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"91\" src=\"https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-logo.png\" alt=\"\" class=\"wp-image-63459\" style=\"width:154px;height:auto\" srcset=\"https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-logo.png 400w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-logo-300x68.png 300w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-logo-150x34.png 150w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/a><\/figure><\/div>\n\n\n<p>Expanding its reach, Mazda Mexico has increased its number of point-of-sale outlets, service workshops and collision centers. In addition, the company\u2019s financial partner, Santander, has introduced new financing plans catering to various segments and age groups.<\/p>\n\n\n\n<p>On the production front, Mazda Mexico\u2019s Salamanca factory has begun manufacturing the new Mazda CX-3 subcompact crossover SUV. In May, the company introduced the sophisticated CX-70, offering drivers a spacious, comfortable SUV perfect for city commutes and weekend getaways.<\/p>\n\n\n\n<div><a href=\"https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-6.jpg\" class=\"td-modal-image\"><figure class=\"wp-block-image size-full td-caption-align-center\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"472\" src=\"https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-6.jpg\" alt=\"\" class=\"wp-image-63464\" srcset=\"https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-6.jpg 1200w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-6-300x118.jpg 300w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-6-1024x403.jpg 1024w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-6-768x302.jpg 768w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-6-1068x420.jpg 1068w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-6-150x59.jpg 150w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-6-600x236.jpg 600w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-6-696x274.jpg 696w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><figcaption class=\"wp-element-caption\">Nueva Mazda CX-70<\/figcaption><\/figure><\/a><\/div>\n\n\n\n<p>Previously available only in Australia and Thailand, the highly anticipated new generation of the Mazda BT-50 will join the portfolio next year.<\/p>\n\n\n\n<p>By the end of 2024, we will have expanded our collision centers to 22 and our distributor network from 71 to 80 or more,\u201d Barbeyto revealed.<\/p>\n\n\n\n<div><a href=\"https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-5.jpg\" class=\"td-modal-image\"><figure class=\"wp-block-image size-full td-caption-align-center\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"675\" src=\"https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-5.jpg\" alt=\"\" class=\"wp-image-63456\" srcset=\"https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-5.jpg 1200w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-5-300x169.jpg 300w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-5-1024x576.jpg 1024w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-5-768x432.jpg 768w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-5-747x420.jpg 747w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-5-150x84.jpg 150w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-5-600x338.jpg 600w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-5-696x392.jpg 696w, https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2024\/09\/MX24-Mazda-photo-5-1068x601.jpg 1068w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><figcaption class=\"wp-element-caption\">Mazda CX-90<\/figcaption><\/figure><\/a><\/div>\n\n\n\n<p>\u201cWe are excited about the future. We look forward to continuing our mission to enhance every interaction our customers have with the Mazda brand while we expand our vehicle portfolio to meet their evolving, sophisticated lifestyles.\u201d<\/p>\n\n\n\n<p class=\"has-text-align-center\"><strong><a href=\"http:\/\/www.mazda.mx\" target=\"_blank\" rel=\"noreferrer noopener\">www.mazda.mx<\/a><\/strong><\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>At the very heart of Mazda Mexico\u2019s success is its dedication to customer satisfaction. \u201cThe entire Mazda Mexico team, including our dealers and partners, relentlessly strives to deliver exceptional service to all of our customers,\u201d said Miguel Barbeyto, president of Mazda Motor de Mexico. This customer-centric approach has led to impressive results. Mazda Mexico\u2019s global [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":63448,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"advgb_blocks_editor_width":"","advgb_blocks_columns_visual_guide":"","footnotes":""},"categories":[805,292,854,126,259,131],"tags":[506],"class_list":{"0":"post-63445","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-2024-year","8":"category-articles","9":"category-automotive-mexico","10":"category-automotive","11":"category-bridging-japan","12":"category-mexico","13":"tag-industrial"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Mazda Mexico: Driving the customer experience - Bridges Magazine<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sms-bridges.com\/staging\/mazda-mexico-driving-the-customer-experience\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mazda Mexico: Driving the customer experience - Bridges Magazine\" \/>\n<meta property=\"og:description\" content=\"At the very heart of Mazda Mexico\u2019s success is its dedication to customer satisfaction. \u201cThe entire Mazda Mexico team, including our dealers and partners, relentlessly strives to deliver exceptional service to all of our customers,\u201d said Miguel Barbeyto, president of Mazda Motor de Mexico. 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