{"id":30534,"date":"2022-07-20T08:58:05","date_gmt":"2022-07-20T08:58:05","guid":{"rendered":"https:\/\/sms-bridges.com\/staging\/?p=30534"},"modified":"2022-07-25T09:26:24","modified_gmt":"2022-07-25T09:26:24","slug":"boon-siew-honda-helping-to-move-malaysias-economy-since-1957","status":"publish","type":"post","link":"https:\/\/sms-bridges.com\/staging\/boon-siew-honda-helping-to-move-malaysias-economy-since-1957\/","title":{"rendered":"Boon Siew Honda: Helping to move Malaysia\u2019s economy since 1957"},"content":{"rendered":"\n

Marking 65 years of robust business in Malaysia, Boon Siew Honda is well-acquainted with this principle. This milestone anniversary comes at an auspicious time, coinciding with the 40th anniversary of Malaysia\u2019s Look East Policy, as well as the 65th anniversary of diplomatic relations between Malaysia and Japan.<\/p>\n\n\n\n

\"\"
Mitsuharu Funase<\/strong>, Managing Director and Chief Executive Officer of Boon Siew Honda | \u00a9 Boon Siew Honda<\/figcaption><\/figure><\/div><\/a><\/div>\n\n\n\n

The company was founded in 1957, when the late Tan Sri Dato\u2019 Loh Boon Siew met Soichiro Honda, prompting the pair to forge a vision to promote \u201ca more meaningful life for Malaysians through personal mobility.\u201d Over six decades later, the company is still focused on establishing impactful connections with the Malaysian community, a largely motorbike-riding population.<\/p>\n\n\n\n

The brand\u2019s Bahasa Malaysia tagline, \u201cSemangat Impian\u201d (\u201cPassion Towards Dreams\u201d), illustrates the passion towards dreams and ambition, a bond that Boon Siew Honda shares with its riders.<\/p>\n\n\n\n

\u201cHonda is founded on respect for other cultures. This has always been a priority for us: We think of perspectives and how we can work together, in order to contribute to the Malaysian people,\u201d shared Boon Siew Honda\u2019s Managing Director and CEO Mitsuharu Funase.<\/p>\n\n\n\n

Having joined the company in January, Funase is poised to continue his predecessor\u2019s legacy of growth, with sales expected to rise from 5 million units in 2017 to 6 million in 2022.<\/p>\n\n\n\n

Honda is founded on respect for other cultures. This has always been a priority for us: We think of perspectives and how we can work together, in order to contribute to the Malaysian people.<\/p>Mitsuharu Funase<\/strong>, Managing Director and Chief Executive Officer of Boon Siew Honda<\/mark><\/cite><\/blockquote><\/figure>\n\n\n\n

\"\"<\/a><\/figure><\/div>\n\n\n\n

\u201cMalaysia has its own uniqueness, in that it allows all bikes to run on the highways. We\u2019ve developed bikes that are suitable for this. We\u2019ve also enhanced our dealer network: Big Wing is for big bikes (250 cubic centimeters and above) and Impian X dealers are for commuting bikes (300 cc and below). We\u2019ve really streamlined and improved our after-sale service quality for our customers,\u201d Funase added.<\/p>\n\n\n\n

These developments further strengthen the company\u2019s position in the Malaysian community and the country as a whole.<\/p>\n\n\n\n

\u201cOur motorcycles enable Malaysians to commute to work; thus, we play a critical role in supporting other industries. By expanding our business and sales, we help other industries expand as well. It makes us very proud, to be among the industries that support the development of Malaysia.\u201d<\/p>\n\n\n\n

www.boonsiewhonda.com.my<\/a><\/strong><\/p>\n\n\n\n

<\/div>\n","protected":false},"excerpt":{"rendered":"

One of the hallmarks of any successful business is how its products or services benefit the end user. This not only ensures the viability of the brand, but also defines its ethos as a responsible corporation.<\/p>\n","protected":false},"author":7,"featured_media":30537,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"advgb_blocks_editor_width":"","advgb_blocks_columns_visual_guide":"","footnotes":""},"categories":[600,292,640,126,259,302],"tags":[507],"class_list":{"0":"post-30534","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-600","8":"category-articles","9":"category-automotive-malaysia","10":"category-automotive","11":"category-bridging-japan","12":"category-malaysia","13":"tag-consumer"},"yoast_head":"\nBoon Siew Honda: Helping to move Malaysia\u2019s economy since 1957 - Bridges Magazine<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sms-bridges.com\/staging\/boon-siew-honda-helping-to-move-malaysias-economy-since-1957\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Boon Siew Honda: Helping to move Malaysia\u2019s economy since 1957 - Bridges Magazine\" \/>\n<meta property=\"og:description\" content=\"One of the hallmarks of any successful business is how its products or services benefit the end user. 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