{"id":16397,"date":"2021-04-27T00:45:44","date_gmt":"2021-04-27T00:45:44","guid":{"rendered":"https:\/\/sms-bridges.com\/staging\/?p=16397"},"modified":"2022-07-21T08:15:22","modified_gmt":"2022-07-21T08:15:22","slug":"nelson-pine-industries-grows-happiness-from-trees","status":"publish","type":"post","link":"https:\/\/sms-bridges.com\/staging\/nelson-pine-industries-grows-happiness-from-trees\/","title":{"rendered":"Nelson Pine Industries grows happiness from trees"},"content":{"rendered":"\n
\n
\n

As a wholly owned subsidiary of Japan\u2019s Sumitomo Forestry Co., one of the world\u2019s largest forestry companies, NPIL produces GoldenEdge medium density fibreboard and NelsonPine laminated veneer lumber (LVL) from Radiata Pine grown in the Nelson-Tasman region of New Zealand. Kai Kruse, chief executive officer of NPIL and an industry veteran, has enjoyed working closely with Sumitomo Forestry for two decades.<\/p>\n\n\n\n

\u201cWe have formed strong synergies between Sumitomo Forestry\u2019s extensive global network and Nelson Pine\u2019s outstanding level of competence in manufacturing world-class engineered wood products for the building and construction industries,\u201d Kruse said.<\/p>\n\n\n\n

\u201cSustainability is the key to our business success and we always strive to achieve long-term goals. We plan long-term and proactively collaborate with all our stakeholders, including our staff, suppliers, customers and business partners, to ensure everyone\u2019s success,\u201d he explained.<\/p>\n\n\n\n

NPIL\u2019s industry-recognized reputation is based on the delivery of consistent and high-quality products, sustainable resource management, low environmental-impact practices, market-led research and continuous product development. <\/p>\n\n\n\n

The company intends to contribute to Sumitomo Forestry\u2019s W350 plan \u2014 a 350-meter high-rise wooden building, to celebrate its 350th anniversary in 2041.<\/p>\n<\/div>\n\n\n\n

\n
\"\"
Kai Kruse<\/strong>, <\/em>Chief Executive Officer of Nelson Pine Industries Ltd. | \u00a9 NPIL<\/em><\/figcaption><\/figure><\/div><\/a><\/div>\n\n\n\n
<\/div>\n\n\n\n
\"\"
NPIL LVL was a key component in the construction of the award winning Nelson Airport Terminal | \u00a9 NPIL<\/em><\/figcaption><\/figure><\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n

\u201cThe W350 project is an opportunity for the Sumitomo Forestry family to work together, find solutions and create a structure which has never been built before,\u201d Kruse said.<\/p>\n\n\n\n

\u201cI have the upmost respect for the senior management of Sumitomo Forestry and our friendships have strengthened over time. We share the same business ethics and passion for forest products.\u201d<\/p>\n\n\n\n

The forestry industry has seen a tremendous revival in recent years. Driven by environmental efforts toward carbon neutrality, the industry today plays a significant role. As trees grow they sequester carbon, which is then stored in wood products. Both Japan and New Zealand have committed to becoming carbon neutral by 2050.<\/p>\n\n\n\n

Research and development and innovation are central to NPIL\u2019s high-performance timber materials, and the company works closely with Sumitomo Forestry\u2019s Tsukuba Research Institute in Japan. The company also collaborates with the University of Canterbury and Auckland University of Technology to educate the next generation of architects and civil engineers on the benefits of timber construction.<\/p>\n\n\n\n

\u201cWood and timber-built buildings contribute to people\u2019s wellbeing,\u201d said Kruse. \u201cMore people understand this today and we will deliver renewable and sustainable building materials to future generations.\u201d<\/p>\n\n\n\n

www.nelsonpine.co.nz<\/strong><\/a><\/p>\n\n\n\n

<\/div>\n","protected":false},"excerpt":{"rendered":"

As a wholly owned subsidiary of Japan\u2019s Sumitomo Forestry Co., one of the world\u2019s largest forestry companies, NPIL produces GoldenEdge medium density fibreboard and NelsonPine laminated veneer lumber (LVL) from Radiata Pine grown in the Nelson-Tasman region of New Zealand. Kai Kruse, chief executive officer of NPIL and an industry veteran, has enjoyed working closely […]<\/p>\n","protected":false},"author":1,"featured_media":30584,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"advgb_blocks_editor_width":"","advgb_blocks_columns_visual_guide":"","footnotes":""},"categories":[331,292,259,332,636,330],"tags":[509],"class_list":{"0":"post-16397","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-331","8":"category-articles","9":"category-bridging-japan","10":"category-forestry","11":"category-forestry-new-zealand","12":"category-new-zealand","13":"tag-materials"},"yoast_head":"\nNelson Pine Industries grows happiness from trees - Bridges Magazine<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sms-bridges.com\/staging\/nelson-pine-industries-grows-happiness-from-trees\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nelson Pine Industries grows happiness from trees - Bridges Magazine\" \/>\n<meta property=\"og:description\" content=\"As a wholly owned subsidiary of Japan\u2019s Sumitomo Forestry Co., one of the world\u2019s largest forestry companies, NPIL produces GoldenEdge medium density fibreboard and NelsonPine laminated veneer lumber (LVL) from Radiata Pine grown in the Nelson-Tasman region of New Zealand. Kai Kruse, chief executive officer of NPIL and an industry veteran, has enjoyed working closely […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sms-bridges.com\/staging\/nelson-pine-industries-grows-happiness-from-trees\/\" \/>\n<meta property=\"og:site_name\" content=\"Bridges Magazine\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/synergymediaspecialists\" \/>\n<meta property=\"article:published_time\" content=\"2021-04-27T00:45:44+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-07-21T08:15:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2021\/04\/NZ21-Nelson-Pine-FI.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"533\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/sms-bridges.com\/staging\/nelson-pine-industries-grows-happiness-from-trees\/\",\"url\":\"https:\/\/sms-bridges.com\/staging\/nelson-pine-industries-grows-happiness-from-trees\/\",\"name\":\"Nelson Pine Industries grows happiness from trees - Bridges Magazine\",\"isPartOf\":{\"@id\":\"https:\/\/sms-bridges.com\/staging\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/sms-bridges.com\/staging\/nelson-pine-industries-grows-happiness-from-trees\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/sms-bridges.com\/staging\/nelson-pine-industries-grows-happiness-from-trees\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2021\/04\/NZ21-Nelson-Pine-FI.jpg\",\"datePublished\":\"2021-04-27T00:45:44+00:00\",\"dateModified\":\"2022-07-21T08:15:22+00:00\",\"author\":{\"@id\":\"https:\/\/sms-bridges.com\/staging\/#\/schema\/person\/eaf7d4c43ce3e1ea0fd879b0a773026a\"},\"breadcrumb\":{\"@id\":\"https:\/\/sms-bridges.com\/staging\/nelson-pine-industries-grows-happiness-from-trees\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/sms-bridges.com\/staging\/nelson-pine-industries-grows-happiness-from-trees\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/sms-bridges.com\/staging\/nelson-pine-industries-grows-happiness-from-trees\/#primaryimage\",\"url\":\"https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2021\/04\/NZ21-Nelson-Pine-FI.jpg\",\"contentUrl\":\"https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2021\/04\/NZ21-Nelson-Pine-FI.jpg\",\"width\":800,\"height\":533},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/sms-bridges.com\/staging\/nelson-pine-industries-grows-happiness-from-trees\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/sms-bridges.com\/staging\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Nelson Pine Industries grows happiness from trees\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/sms-bridges.com\/staging\/#website\",\"url\":\"https:\/\/sms-bridges.com\/staging\/\",\"name\":\"Bridges Magazine\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/sms-bridges.com\/staging\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/sms-bridges.com\/staging\/#\/schema\/person\/eaf7d4c43ce3e1ea0fd879b0a773026a\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/sms-bridges.com\/staging\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/5d7dc114819c0fd11109ff3f854e2b75ac454168be5286ba34981d1fb66cdb3a?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/5d7dc114819c0fd11109ff3f854e2b75ac454168be5286ba34981d1fb66cdb3a?s=96&d=mm&r=g\",\"caption\":\"admin\"},\"sameAs\":[\"https:\/\/sms-bridges.com\/staging\"],\"url\":\"https:\/\/sms-bridges.com\/staging\/author\/admin\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Nelson Pine Industries grows happiness from trees - Bridges Magazine","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/sms-bridges.com\/staging\/nelson-pine-industries-grows-happiness-from-trees\/","og_locale":"en_US","og_type":"article","og_title":"Nelson Pine Industries grows happiness from trees - Bridges Magazine","og_description":"As a wholly owned subsidiary of Japan\u2019s Sumitomo Forestry Co., one of the world\u2019s largest forestry companies, NPIL produces GoldenEdge medium density fibreboard and NelsonPine laminated veneer lumber (LVL) from Radiata Pine grown in the Nelson-Tasman region of New Zealand. Kai Kruse, chief executive officer of NPIL and an industry veteran, has enjoyed working closely […]","og_url":"https:\/\/sms-bridges.com\/staging\/nelson-pine-industries-grows-happiness-from-trees\/","og_site_name":"Bridges Magazine","article_publisher":"https:\/\/www.facebook.com\/synergymediaspecialists","article_published_time":"2021-04-27T00:45:44+00:00","article_modified_time":"2022-07-21T08:15:22+00:00","og_image":[{"width":800,"height":533,"url":"https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2021\/04\/NZ21-Nelson-Pine-FI.jpg","type":"image\/jpeg"}],"author":"admin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"admin","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/sms-bridges.com\/staging\/nelson-pine-industries-grows-happiness-from-trees\/","url":"https:\/\/sms-bridges.com\/staging\/nelson-pine-industries-grows-happiness-from-trees\/","name":"Nelson Pine Industries grows happiness from trees - Bridges Magazine","isPartOf":{"@id":"https:\/\/sms-bridges.com\/staging\/#website"},"primaryImageOfPage":{"@id":"https:\/\/sms-bridges.com\/staging\/nelson-pine-industries-grows-happiness-from-trees\/#primaryimage"},"image":{"@id":"https:\/\/sms-bridges.com\/staging\/nelson-pine-industries-grows-happiness-from-trees\/#primaryimage"},"thumbnailUrl":"https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2021\/04\/NZ21-Nelson-Pine-FI.jpg","datePublished":"2021-04-27T00:45:44+00:00","dateModified":"2022-07-21T08:15:22+00:00","author":{"@id":"https:\/\/sms-bridges.com\/staging\/#\/schema\/person\/eaf7d4c43ce3e1ea0fd879b0a773026a"},"breadcrumb":{"@id":"https:\/\/sms-bridges.com\/staging\/nelson-pine-industries-grows-happiness-from-trees\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/sms-bridges.com\/staging\/nelson-pine-industries-grows-happiness-from-trees\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/sms-bridges.com\/staging\/nelson-pine-industries-grows-happiness-from-trees\/#primaryimage","url":"https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2021\/04\/NZ21-Nelson-Pine-FI.jpg","contentUrl":"https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2021\/04\/NZ21-Nelson-Pine-FI.jpg","width":800,"height":533},{"@type":"BreadcrumbList","@id":"https:\/\/sms-bridges.com\/staging\/nelson-pine-industries-grows-happiness-from-trees\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/sms-bridges.com\/staging\/"},{"@type":"ListItem","position":2,"name":"Nelson Pine Industries grows happiness from trees"}]},{"@type":"WebSite","@id":"https:\/\/sms-bridges.com\/staging\/#website","url":"https:\/\/sms-bridges.com\/staging\/","name":"Bridges Magazine","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/sms-bridges.com\/staging\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/sms-bridges.com\/staging\/#\/schema\/person\/eaf7d4c43ce3e1ea0fd879b0a773026a","name":"admin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/sms-bridges.com\/staging\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/5d7dc114819c0fd11109ff3f854e2b75ac454168be5286ba34981d1fb66cdb3a?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/5d7dc114819c0fd11109ff3f854e2b75ac454168be5286ba34981d1fb66cdb3a?s=96&d=mm&r=g","caption":"admin"},"sameAs":["https:\/\/sms-bridges.com\/staging"],"url":"https:\/\/sms-bridges.com\/staging\/author\/admin\/"}]}},"author_meta":{"display_name":"admin","author_link":"https:\/\/sms-bridges.com\/staging\/author\/admin\/"},"featured_img":"https:\/\/sms-bridges.com\/staging\/wp-content\/uploads\/2021\/04\/NZ21-Nelson-Pine-FI-300x200.jpg","coauthors":[],"tax_additional":{"categories":{"linked":["<a href=\"https:\/\/sms-bridges.com\/staging\/category\/year\/2021\/\" class=\"advgb-post-tax-term\">2021<\/a>","<a href=\"https:\/\/sms-bridges.com\/staging\/category\/articles\/\" class=\"advgb-post-tax-term\">Articles<\/a>","<a href=\"https:\/\/sms-bridges.com\/staging\/category\/articles\/bridging-japan\/\" class=\"advgb-post-tax-term\">Bridging Japan<\/a>","<a href=\"https:\/\/sms-bridges.com\/staging\/category\/industries\/forestry\/\" class=\"advgb-post-tax-term\">Forestry<\/a>","<a href=\"https:\/\/sms-bridges.com\/staging\/category\/articles\/bridging-japan\/new-zealand\/forestry-new-zealand\/\" class=\"advgb-post-tax-term\">Forestry<\/a>","<a href=\"https:\/\/sms-bridges.com\/staging\/category\/articles\/bridging-japan\/new-zealand\/\" class=\"advgb-post-tax-term\">New Zealand<\/a>"],"unlinked":["<span class=\"advgb-post-tax-term\">2021<\/span>","<span class=\"advgb-post-tax-term\">Articles<\/span>","<span class=\"advgb-post-tax-term\">Bridging Japan<\/span>","<span class=\"advgb-post-tax-term\">Forestry<\/span>","<span class=\"advgb-post-tax-term\">Forestry<\/span>","<span class=\"advgb-post-tax-term\">New Zealand<\/span>"]},"tags":{"linked":["<a href=\"https:\/\/sms-bridges.com\/staging\/category\/articles\/bridging-japan\/new-zealand\/\" class=\"advgb-post-tax-term\">Materials<\/a>"],"unlinked":["<span class=\"advgb-post-tax-term\">Materials<\/span>"]}},"comment_count":"0","relative_dates":{"created":"Posted 5 years ago","modified":"Updated 4 years ago"},"absolute_dates":{"created":"Posted on April 27, 2021","modified":"Updated on July 21, 2022"},"absolute_dates_time":{"created":"Posted on April 27, 2021 12:45 am","modified":"Updated on July 21, 2022 8:15 am"},"featured_img_caption":"","series_order":"","_links":{"self":[{"href":"https:\/\/sms-bridges.com\/staging\/wp-json\/wp\/v2\/posts\/16397","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sms-bridges.com\/staging\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sms-bridges.com\/staging\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sms-bridges.com\/staging\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sms-bridges.com\/staging\/wp-json\/wp\/v2\/comments?post=16397"}],"version-history":[{"count":0,"href":"https:\/\/sms-bridges.com\/staging\/wp-json\/wp\/v2\/posts\/16397\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sms-bridges.com\/staging\/wp-json\/wp\/v2\/media\/30584"}],"wp:attachment":[{"href":"https:\/\/sms-bridges.com\/staging\/wp-json\/wp\/v2\/media?parent=16397"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sms-bridges.com\/staging\/wp-json\/wp\/v2\/categories?post=16397"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sms-bridges.com\/staging\/wp-json\/wp\/v2\/tags?post=16397"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}